Hicham Hassouni is the Chief Strategy & Business Development Officer at Boutique Group, a hospitality company fully owned by Saudi Arabia’s Public Investment Fund. In his current role, Hassouni is dedicated to elevating standards with strategic insights and an innovative approach to drive growth and contribute to the Boutique Group’s
continued success. With a sharp understanding of market trends and a customer-focused mindset, he integrates analytical thinking with an unwavering commitment for the hospitality industry. Hassouni has more than two decades of experience in the ultra-luxury hospitality and real estate sectors across Europe, the Middle East and Africa. He previously held leadership positions and advisory roles at top-tier companies, including MEA and Indian Ocean Vice-President at Rosewood Hotel Group and Vice-President of MEA for luxury brands at AccorHotels. Hassouni also served in key roles at Jones Lang LaSalle as the Vice President of Hotels, and Senior Manager and Member of the Executive Committee at Colliers International. Hassouni holds a master’s degree in management from NEOMA Business School, an AMBA-accredited institution in France.
Hicham Hassouni
Chief Strategy & Business Development Officer
Hicham Hassouni is the Chief Strategy & Business Development Officer at Boutique Group, a hospitality company fully owned by Saudi Arabia’s Public Investment Fund. In his current role, Hassouni is dedicated to elevating standards with strategic insights and an innovative approach to drive growth and contribute to the Boutique Group’s continued success. With a sharp understanding of market trends and a customer-focused mindset, he integrates analytical thinking with an unwavering commitment for the hospitality industry. Hassouni has more than two decades of experience in the ultra-luxury hospitality and real estate sectors across Europe, the Middle East and Africa. He previously held leadership positions and advisory roles at top-tier companies, including MEA and Indian Ocean Vice-President at Rosewood Hotel Group and Vice-President of MEA for luxury brands at AccorHotels. Hassouni also served in key roles at Jones Lang LaSalle as the Vice President of Hotels, and Senior Manager and Member of the Executive Committee at Colliers International. Hassouni holds a master’s degree in management from NEOMA Business School, an AMBA-accredited institution in France.
Hicham Hassouni
Chief Strategy & Business Development Officer
Joe Tabet is an innovative visionary architect wearing different hats, with +20 years of professional experience in worldwide architecture and construction industry. Joe founded JT&Partners in 2015, starting with a handful of staff in a +100sqm office in Business Bay, Dubai. The company became an “overnight success”, earning recognition as an acclaimed international multidisciplinary consultant with impressive projects located in global destinations. He creates buildings and communities that transcend design and encompass social and environmental issues. Joe,
JT&Partners and its projects received awards and recognitions from Cityscape, MEA, Arabian Property, UAE Business Awards, UAP Dubai. Recent completed projects include hotels in RAK, Seychelles and Egypt. Ongoing and upcoming projects include residential towers and villas, hotels, resorts, golf course, waterpark and hospital in Abu Dhabi, Dubai, RAK, Sharjah, Egypt, Greece and KSA. Always alert to the latest trends and with eyes towards the future, he pushes his staff into looking at innovation, Internet of Things, digital twin, 3D printing, modeler construction and invests in the newest multi-media technology and up-to-date state-of-the-art tools.
n the span of seven years, despite economic slumps and pandemic challenges, Joe persevered, formulated vision/ mission, planned everything around the future, from business strategy to financial situation and started exploring for work in different geographies and other sectors like healthcare. Subsequently, JT&Partners
grew to more than twice its original size. His initial staff rose to +125, its Dubai office increased to +1000sqm and the company expanded its practice to Abu Dhabi and Beirut. Taking advantage of multi-skilled resources availability in the region, Joe employed people from multi-cultural backgrounds, of +15 different nationalities with diverse professional experiences. Thus, JT&Partners has an energetic, collaborative, creative team of innovative individuals with their fingers on the pulse of global architecture and construction, from latest technologies and trends, to oldest traditions, producing bespoke designs that reflect diversity in culture, experience and
understanding. Joe is a firm believer of applying innovation at different levels: design, business, client approach, project approach and good support team. He uses “unconventional” management strategies for JT&Partners to sustain its reputation as a world-renown consultant, delivering iconic, environmental and socially sustainable
projects world-wide as well as retaining and expanding his clientele and contacts. A talented, insightful and creative architect, he has the gift of being able to understand, interpret local cultural requirements/ aspirations and reflecting all these into cost-effective building design solutions
Proactive in his commitments to CSR, Joe is heavily involved in raising awareness on sociable/sustainable communities, giving his team good health/financial benefits, fostering future generation, conducting business ethically/fairly, supporting worthy causes. Outside of the practice, he attends international industry related exhibits, actively participates in university lectures/ panel discussions and grants interviews to share his knowledge, experiences, viewpoints. Joe is an inspiration to designers and architects. He achieved success through his innovative ideas in design and management, creativity to “think outside of the box” and being a flexible and adaptable visionary. To be ranked amongst the most powerful architects and influencers in the Region is an honour for Joe.
Joe Tabet
Managing Director
Joe Tabet is an innovative visionary architect wearing different hats, with +20 years of professional experience in worldwide architecture and construction industry. Joe founded JT&Partners in 2015, starting with a handful of staff in a +100sqm office in Business Bay, Dubai. The company became an “overnight success”, earning recognition as an acclaimed international multidisciplinary consultant with impressive projects located in global destinations. He creates buildings and communities that transcend design and encompass social and environmental issues. Joe,
JT&Partners and its projects received awards and recognitions from Cityscape, MEA, Arabian Property, UAE Business Awards, UAP Dubai. Recent completed projects include hotels in RAK, Seychelles and Egypt. Ongoing and upcoming projects include residential towers and villas, hotels, resorts, golf course, waterpark and hospital in Abu Dhabi, Dubai, RAK, Sharjah, Egypt, Greece and KSA. Always alert to the latest trends and with eyes towards the future, he pushes his staff into looking at innovation, Internet of Things, digital twin, 3D printing, modeler construction and invests in the newest multi-media technology and up-to-date state-of-the-art tools.
n the span of seven years, despite economic slumps and pandemic challenges, Joe persevered, formulated vision/ mission, planned everything around the future, from business strategy to financial situation and started exploring for work in different geographies and other sectors like healthcare. Subsequently, JT&Partners
grew to more than twice its original size. His initial staff rose to +125, its Dubai office increased to +1000sqm and the company expanded its practice to Abu Dhabi and Beirut. Taking advantage of multi-skilled resources availability in the region, Joe employed people from multi-cultural backgrounds, of +15 different nationalities with diverse professional experiences. Thus, JT&Partners has an energetic, collaborative, creative team of innovative individuals with their fingers on the pulse of global architecture and construction, from latest technologies and trends, to oldest traditions, producing bespoke designs that reflect diversity in culture, experience and
understanding. Joe is a firm believer of applying innovation at different levels: design, business, client approach, project approach and good support team. He uses “unconventional” management strategies for JT&Partners to sustain its reputation as a world-renown consultant, delivering iconic, environmental and socially sustainable
projects world-wide as well as retaining and expanding his clientele and contacts. A talented, insightful and creative architect, he has the gift of being able to understand, interpret local cultural requirements/ aspirations and reflecting all these into cost-effective building design solutions
Proactive in his commitments to CSR, Joe is heavily involved in raising awareness on sociable/sustainable communities, giving his team good health/financial benefits, fostering future generation, conducting business ethically/fairly, supporting worthy causes. Outside of the practice, he attends international industry related exhibits, actively participates in university lectures/ panel discussions and grants interviews to share his knowledge, experiences, viewpoints. Joe is an inspiration to designers and architects. He achieved success through his innovative ideas in design and management, creativity to “think outside of the box” and being a flexible and adaptable visionary. To be ranked amongst the most powerful architects and influencers in the Region is an honour for Joe.
Joe Tabet
Managing Director
Jacob Rinard is a Vice President and Program Director at Parsons’ Saudi Arabian operations, known in the Kingdom as Saudi Arabian Parsons Limited (SAPL), which operates as a unit of the US-based Parsons Corporation. Jacob is a distinguished leader with over 25 years of experience in delivering complex international projects across private and government sectors. His expertise lies in program and contract management, where he has demonstrated a keen focus on initiation, execution, and completion while ensuring optimum performance. With a remarkable ability to lead diverse teams, both direct and indirect, spanning domestic and international arenas, Jacob has managed teams reaching upwards of 500 individuals. His proficiency in procurement and contracting is evident in his ability to formulate, manage, and ensure compliance throughout the project lifecycle. Noteworthy is his skill in building strong relationships, fostering trust, and promoting collaboration with clients, stakeholders, and partners across various international markets, including Saudi Arabia, Qatar, UAE, India, Australia, Jamaica, Panama, and the USA. Once an Enlisted Airman in the United States Air Force, from 1998 to 2001, Jacob embodies the values of commitment, service, and leadership. He has contributed significantly to various projects, including currently leading the $26.7 billion Jazan City for Primary and Downstream Industries (JCPDI) mega-project in Saudi Arabia, which has had a substantial impact on job creation and economic growth. Throughout his career, Jacob has managed international projects exceeding $30 billion in value, showcasing his adeptness in handling large-scale initiatives. With a team of more than 500 employees in JCPDI, our professionals bring expertise across multiple disciplines including project management, engineering, construction, port operations, urban planning, sustainability, and landscape architecture for our client in Jazan, KSA.
Jacob Rinard
Vice President, Program Director
Jacob Rinard is a Vice President and Program Director at Parsons’ Saudi Arabian operations, known in the Kingdom as Saudi Arabian Parsons Limited (SAPL), which operates as a unit of the US-based Parsons Corporation. Jacob is a distinguished leader with over 25 years of experience in delivering complex international projects across private and government sectors. His expertise lies in program and contract management, where he has demonstrated a keen focus on initiation, execution, and completion while ensuring optimum performance. With a remarkable ability to lead diverse teams, both direct and indirect, spanning domestic and international arenas, Jacob has managed teams reaching upwards of 500 individuals. His proficiency in procurement and contracting is evident in his ability to formulate, manage, and ensure compliance throughout the project lifecycle. Noteworthy is his skill in building strong relationships, fostering trust, and promoting collaboration with clients, stakeholders, and partners across various international markets, including Saudi Arabia, Qatar, UAE, India, Australia, Jamaica, Panama, and the USA. Once an Enlisted Airman in the United States Air Force, from 1998 to 2001, Jacob embodies the values of commitment, service, and leadership. He has contributed significantly to various projects, including currently leading the $26.7 billion Jazan City for Primary and Downstream Industries (JCPDI) mega-project in Saudi Arabia, which has had a substantial impact on job creation and economic growth. Throughout his career, Jacob has managed international projects exceeding $30 billion in value, showcasing his adeptness in handling large-scale initiatives. With a team of more than 500 employees in JCPDI, our professionals bring expertise across multiple disciplines including project management, engineering, construction, port operations, urban planning, sustainability, and landscape architecture for our client in Jazan, KSA.
Jacob Rinard
Vice President, Program Director
Maroun leads the Project & Development Services team in the Kingdom of Saudi Arabia and Bahrain.
He has over 21 years of experience in the property and construction industry, having led and delivered many complex PMO, large-scale urban planning and mixed-use development schemes across GCC and the Middle East. His involvement in projects has varied from working with private and Government sector clients, contractors, project management consultants, architecture firms and client-side developers.
Maroun is renowned for his collaborative leadership approach, engaging with clients, stakeholders, and project teams to deliver better project outcomes. He is also a trained Architect and a Fellow Member of the Chartered Institute of Arbitrators.
Maroun Deeb
Head of Project and Development Services
Maroun leads the Project & Development Services team in the Kingdom of Saudi Arabia and Bahrain. He has over 21 years of experience in the property and construction industry, having led and delivered many complex PMO, large-scale urban planning and mixed-use development schemes across GCC and the Middle East. His involvement in projects has varied from working with private and Government sector clients, contractors, project management consultants, architecture firms and client-side developers. Maroun is renowned for his collaborative leadership approach, engaging with clients, stakeholders, and project teams to deliver better project outcomes. He is also a trained Architect and a Fellow Member of the Chartered Institute of Arbitrators.
Maroun Deeb
Head of Project and Development Services
Qualifying in 2003 Seif worked in the Middle East, Asia and Europe on several high-profile projects. Joining the practice in 2010 Seif worked on notable projects such as Haramain High Speed Rail Stations, Queen Alia International Airport, Slussen masterplan, Stockholm. In 2016 he was Project Architect for the competition winning design for the Jabal Omar development in Makkah, KSA. Born in London and growing up across Europe, Africa and the Middle East, Seif is a keen traveller with an interest in discovering cultures and places.
Seif Bahaa-El-Din
Senior Partner
Qualifying in 2003 Seif worked in the Middle East, Asia and Europe on several high-profile projects. Joining the practice in 2010 Seif worked on notable projects such as Haramain High Speed Rail Stations, Queen Alia International Airport, Slussen masterplan, Stockholm. In 2016 he was Project Architect for the competition winning design for the Jabal Omar development in Makkah, KSA. Born in London and growing up across Europe, Africa and the Middle East, Seif is a keen traveller with an interest in discovering cultures and places.
Seif Bahaa-El-Din
Senior Partner
Professor Sir Peter Cook, a pivotal figure in the global architectural world for over half a century. He is the director of Cook Belacevic Haffner and Partners (CBH) and the founder of the world-renowned architectural group Archigram. Notable roles include leading the Institute for Contemporary Art, London, and the Bartlett School of Architecture at University College London; recognized for his innovative contributions, he received an honorary doctorate from Lund University in 2010 and the Royal Gold Medal from the Royal Institute of British Architects in 2002 for his work with Archigram. Knighted in 2007, he holds esteemed positions such as Royal Academician and Commandeur de l’Ordre des Arts et Lettres. Currently a Senior Fellow at the Royal College of Art, London, he also holds professorships at institutions including the Royal Academy and the Hochschule fur Bildende Kunste, Frankfurt-Main. His architectural projects span the globe, including Osaka, Berlin, Frankfurt, Madrid, the Kunsthaus in Graz (with Colin Fournier), and university buildings in Vienna, the Gold Coast Australia, and Bournemouth.
Peter’s continuing work as a lecturer of considerable renown makes him a familiar voice within cultural institutions around the world, where many have enjoyed an opportunity to hear Peter expound (among other subjects) upon his love affair with the slithering, the swarming and the spooky.
Sir Peter Cook
Director
Professor Sir Peter Cook, a pivotal figure in the global architectural world for over half a century. He is the director of Cook Belacevic Haffner and Partners (CBH) and the founder of the world-renowned architectural group Archigram. Notable roles include leading the Institute for Contemporary Art, London, and the Bartlett School of Architecture at University College London; recognized for his innovative contributions, he received an honorary doctorate from Lund University in 2010 and the Royal Gold Medal from the Royal Institute of British Architects in 2002 for his work with Archigram. Knighted in 2007, he holds esteemed positions such as Royal Academician and Commandeur de l’Ordre des Arts et Lettres. Currently a Senior Fellow at the Royal College of Art, London, he also holds professorships at institutions including the Royal Academy and the Hochschule fur Bildende Kunste, Frankfurt-Main. His architectural projects span the globe, including Osaka, Berlin, Frankfurt, Madrid, the Kunsthaus in Graz (with Colin Fournier), and university buildings in Vienna, the Gold Coast Australia, and Bournemouth.
Peter’s continuing work as a lecturer of considerable renown makes him a familiar voice within cultural institutions around the world, where many have enjoyed an opportunity to hear Peter expound (among other subjects) upon his love affair with the slithering, the swarming and the spooky.
Sir Peter Cook
Director
Mario Cucinella was born in Palermo in 1960 and graduated in Architecture at the University of Genoa in 1986. In 1992, in Paris, he founded Mario Cucinella Architects, an architecture firm now based in Bologna and Milan, and of which he is also the creative director. In 2015 he founded SOS - School of Sustainability, a postgraduate program focused on sustainable architecture. The importance of his work and continued commitment as an architect and educator on environmental and social issues have been recognized with the International Fellowship of the Royal Institute of British Architects (2016) and with the Honorary Fellowship of the American Institute of Architects (2017). In 2018 he was curator of the Italian Pavilion de La Biennale di Venezia 2018 with the exhibition “Arcipelago Italia”. He is the author of many publications including: “The future is a journey to the past. Ten stories about architecture” (2021, published by Quodlibet), “Architecture of Education” (2021, published by Maggioli), “Building Green Futures” (2020, published by Forma).
Mario Cucinella
Founder & Design Director of MCA
Mario Cucinella was born in Palermo in 1960 and graduated in Architecture at the University of Genoa in 1986. In 1992, in Paris, he founded Mario Cucinella Architects, an architecture firm now based in Bologna and Milan, and of which he is also the creative director. In 2015 he founded SOS - School of Sustainability, a postgraduate program focused on sustainable architecture. The importance of his work and continued commitment as an architect and educator on environmental and social issues have been recognized with the International Fellowship of the Royal Institute of British Architects (2016) and with the Honorary Fellowship of the American Institute of Architects (2017). In 2018 he was curator of the Italian Pavilion de La Biennale di Venezia 2018 with the exhibition “Arcipelago Italia”. He is the author of many publications including: “The future is a journey to the past. Ten stories about architecture” (2021, published by Quodlibet), “Architecture of Education” (2021, published by Maggioli), “Building Green Futures” (2020, published by
Forma).
